Get out there

Why focus on the competition?

Focus on you, and what you do.

Know your competition. Know how you’re different.  Know why it matters.  The story you’re creating is not about them; it’s about you.

Be disciplined, but take time to dream.  Do your work; do it well. Refuse to get sidetracked by the noise and hype of others. Refuse to get sidelined by the inner critic.

No one does what you do, in the unique and innovative way you do it.  Get out there and kick butt!

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